AgBoost: 72% Session Growth with SEO, Social and Google Ads
AgBoost, a livestock genetic data company, had low search visibility, inconsistent social, underperforming Google Ads and no email program. Gadsly built a coordinated strategy across SEO and content, social media and Google Ads, with a website redesign and email marketing in progress. Sessions grew 72%, reaching 3,562 total sessions in the reporting period.
- increase in sessions
- 72%
- total sessions in the reporting period
- 3,562
- Client
- AgBoost
- Industry
- Agriculture / Livestock Genetics
- Services
- SEO & AEO, Social Media, Paid Media, Web Development
AgBoost works in livestock genetic data solutions and needed a bigger digital footprint to reach a broader audience. Before working with us, they had no structured digital marketing strategy, which held back their organic visibility, social engagement and paid advertising.
We partnered with AgBoost on a multi-channel strategy across SEO, social media and Google Ads, built to scale.
The challenge
AgBoost's main problems:
- Limited online visibility: low search rankings and little organic traffic.
- Inconsistent social media: no clear engagement strategy to grow awareness.
- Underperforming Google Ads: past campaigns produced low return and wasted spend.
- Website usability issues: an outdated design hurt conversions and user experience.
- No email marketing: no automation for lead nurturing or retention.
The goal was one coherent strategy to increase traffic, improve conversions and build authority in the livestock genetics industry.
What we did
SEO and content
- Extensive keyword research to guide content optimization.
- A blog strategy aimed at industry-specific searches.
- On-page and technical SEO improvements to lift rankings.
Social media growth and engagement
- A consistent posting schedule built around AgBoost's audience.
- Educational posts, industry insights and customer testimonials.
- Community engagement tactics to increase interaction.
Google Ads optimization
- Restructured campaigns to raise click-through rates and lower cost per click.
- New ad creative and optimized landing pages.
- A focus on high-intent keywords to bring in qualified leads.
Website redesign (in progress)
- A modernized site to improve user experience and conversion rates.
- Better mobile responsiveness and site speed.
- Stronger SEO through cleaner site architecture.
Email marketing (upcoming)
- Automated campaigns for lead nurturing and customer retention.
- Segmentation for targeted messaging.
- Newsletter content to engage subscribers and bring them back.
The results
The work has already delivered strong growth:
- Sessions up 72%, reaching 3,562 total sessions.
- Sustained traffic improvements through the year, with engagement trending up.
- Steady recovery and growth in key metrics.
What's next
With the new website and email campaigns in the pipeline, we expect further gains. Ongoing SEO, social media expansion and Google Ads optimization will keep building AgBoost's presence.
Want a coordinated plan across channels? Book a free call.